“Blue Train Marketing has produced great work for GPS. They quickly built an understanding of our business and we developed a strong working relationship that has seen Blue Train pick up and execute projects across the entire marketing mix.”
Suresh Vaghjiani, Managing Director, GPS
“We worked closely with Blue Train to refresh our brand and engage with prospects through targeted marketing campaigns. Blue Train helped us find aspects of our heritage that creates distinction and demonstrates our unique expertise in Artificial Intelligence.”
Parth Desai, Founder & CEO, Pelican
“Blue Train has genuinely impressed us with their ability to take complicated topics and humanise the language so it’s meaningful to the layman.”
Neil Harris, Chief Commercial Officer, GPS
“The outstanding work on our re-brand delivered us a highly professional platform on which to build and maintain brand consistency.”
Maren Coleman, ECO Capacity Exchange
Since launching Blue Train Marketing in 2014, we have had the privilege of working with some great people and companies from start ups with ideas and passion to change the world to established businesses that have not realised how great they are.
Whether you are a passionate start-up or an established business, we can help you create distinction in a crowded market. Make every web page, blog, video or product sheet build your brand, tell your story and captivate your clients.
Let's talk about what we can do for you.
Blue Train is a partnership between two marketing and communication professionals offering deep market knowledge of the fintech, payments and alternative financing sectors.
Our expanded skill set includes strategic planning with smart tactics that grab attention and build brands, change market perceptions and generate leads. By blending relevant marketing and communications disciplines such as content marketing, owned media platforms or simply media/analyst relations, we can deliver a campaign that creates distinction in crowded markets.
Whether it’s a one-off project or a strategic marketing plan & delivery, we can support your business.
FinTech for the Insurance Industry The EU PSD and PSD2 directives battered down the doors of the banking industry for FinTech disruptors. These agile, tech savvy companies are now upsetting legacy players in another industry; Insurance. Although no specific...read more
Fintech fun with wearables Let's say from the start, this is just a little fintech marketing fun with wearables. We've been blogging about how contactless payments continue to gather pace. Those of us in the industry know of its migration into wearable form factors...read more
Many companies, from fintech start-ups to long establish businesses, find producing a marketing plan is like pulling teeth. Some try to convince themselves that they don't need a marketing plan. The common defence is something like, 'Things change so fast that...read more
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From basic brochures to full digital and offline marketing strategy, we can jump right in and help you with lead generation and client retention.
With hard nosed journalism, PR & internal communication experience and even a dash of psychology, Blue Train is a unique mix of talents.