Isaac Newton never owned a smartphone.
Unfortunately, he died about 300 years before he could see how technology could change our lives and the way we do business.
But he would have predicted the rise of fintech, Artificial Intelligence and alternative financing. It was Newton’s Third Law of Physics.
Our clients are a reaction to payments and banking services that didn’t keep pace with the innovation, vibrancy and ultra utility of new technology. They are a dynamic response to corporate inefficiencies, vast untapped resources and financial exclusion in the world.
Newton’s lost tweet:
Blue Train is a partnership between two marketing and communication professionals offering deep market knowledge of the fintech, payments and alternative financing sectors.
Our expanded skill set includes strategic planning with smart tactics that grab attention and build brands, change market perceptions and generate leads. By blending relevant marketing and communications disciplines such as content marketing, owned media platforms or simply media/analyst relations, we can deliver a campaign that creates distinction in crowded markets.
Whether it’s a one-off project or a strategic marketing plan & delivery, we can support your business.
We all know many start-ups fail - but there may be a state even worse than death. It’s a prolonged and agonising condition brought about when a business can’t achieve meaningful growth or profitability, but has found some kind of meagre financial sustenance that keeps...read more
If you’re a return visitor to our web site, you will notice a few things have changed. It's two years since Blue Train Marketing launched and we’ve been absorbed into the dizzy world of fintech and alternative financing. Strange to think our first lead generation...read more
From basic brochures to full digital and offline marketing strategy, we can jump right in and help you with lead generation and client retention.
With hard nosed journalism, PR & internal communication experience and even a dash of psychology, Blue Train is a unique mix of talents.